Reflective Statement Essay Example for Free

Reflective Statement EssayFor this module, we are required to do an assignment with regards of SME company. The purpose of writing the report is to analyze the key internal issues the solicitude is likely to face when strategizing their marketing formula. Besides, we are also required to provide a practical testimonial for the company. For this project, the class was divided into 3 groups and each group consists of 3 members. My group members are Miss Tai Geok Yeong and Miss Sharanya.Discussions among group members were held 4 times, on the 29th October, 2nd November, 4th November and 6th November, respectively. Besides of our chemical formula eeting in college, the discussions also were held through the MSN chat and email. Each of our group members was allocated with task and although conflicts arise during the discussion, we still managed to clear up the problem. In my opinion, conflict in a group is not necessarily bad and we use several(prenominal) of techniques in ord er to resolve conflicts like compromising and exercises work delegation.Throughout completing the task CareKoolTint Sdn Bhd, I have gained lots of new information to the highest degree SME and the company. In order to get to a greater extent facts about the company, we held an interview with one of their sales representatives on 2nd November 2009. From the 1 hour interview, we managed to gather the information involve for this project, which for example are, their current marketing strategies and the companys internal issues.One important lesson I learnt from the interview is that, even though small firms is not properly structured, it does not mean that SMEs do not engage in marketing. It is only(prenominal) that, they are doing marketing according to their own terms and not according to a theoretical framework. separate than interviewing the sales representatives, my group and I also did a research based from their websites and also by yarn books. It is important so that e w ill have a broader view on the business milieu and help us to write the task more accurately.In order to complete the task, I train Marketing and Entrepreneurship in SMEs, Principles of Marketing by Philip Kotler and Fundamentals of Management to have a better perceptiveness about SME and its management as well as several websites related to the topic which for example SME data Portal. This whole process, I believe has improved both my knowledge and skills. I learnt how to work with others as a team, it taught me how to compromise as I need to be open in accepting other good deal ideas or opinion and also in handling conflicts.In addition to that, basically, I am more knowledgeable on this topic. From the research, I discovered various type of SME in Malaysia which can classified on a lower floor 3 category that are Primary Agriculture, Manufacturing (including Agro-Based) MRS, Services Sector (including CT) . Furthermore, I am also more aware on characteristics needed to be an entrepreneur, and one essential trait they must have is to be a risk taker. This is important as SME business environment is very uncertain and whenever they make a wrong decision, it may affect their business as a whole.